Location: Baner,Pune / Hybrid / Remote (India)
Duration: 3–6 months (extendable based on performance)
Start Date: Immediate
Stipend: Performance Based
Role Overview :
We seek a results-oriented Social Media Marketing Intern to support our B2B marketing efforts. You will manage LinkedIn as the primary channel while supporting multi-channel campaigns to drive awareness and sales-qualified leads. This is a hands-on role requiring strong writing, design, and content execution skills.
Key Responsibilities:
- Maintain a rolling 4-week content calendar aligned with product launches and campaigns.
- Create LinkedIn content: short posts, thought-leadership articles, carousels, and sponsored post copy.
- Design social assets (carousels, banners, images) using Canva/Figma.
- Edit or create short-form videos (30–90 sec) for LinkedIn and other platforms.
- Schedule and publish posts via a social scheduler; ensure optimal timing and frequency.
- Grow and engage the LinkedIn community: respond to comments, conduct targeted commenting, and build CXO visibility.
- Repurpose content (case studies, blogs, whitepapers) into social formats.
- Track weekly performance metrics (followers, impressions, engagement, leads).
- Support paid campaigns, A/B tests, and collaborate with Sales to route MQLs.
- Monitor competitor and industry conversations; propose timely content ideas.
Qualifications:
Mandatory:- Pursuing or recently completed a degree in Marketing, Communications, Business, or related field.
- Excellent written English (concise, formal B2B copy).
- Familiarity with LinkedIn for B2B content and engagement.
- Basic graphic design skills (Canva/Adobe Express).
- Comfort with scheduling tools and analytics dashboards.
- Proactive, punctual, detail-oriented, independent worker.
- Prior internship/project in B2B tech, SaaS, or enterprise marketing.
- Interest or basic knowledge in RPA, Gen AI, or finance automation.
- Video editing skills (CapCut, Premiere Rush).
- Familiarity with LinkedIn Sales Navigator, Google Analytics, LinkedIn Analytics.
Tools You Will Use:
LinkedIn, Smartlead.ai, Canva/Figma, Buffer/Hootsuite/SocialPilot, Google Analytics, LinkedIn Analytics, CapCut/Premiere Rush, Google Workspace.
Deliverables & KPIs:
- Weekly: 3–5 LinkedIn posts; content calendar delivered by Monday 11 AM IST.
- Monthly: 2 carousels and 1–4 short videos (depending on campaign needs)
- Metrics: growth in followers, reach, engagement, website traffic, and MQLs via social.
- Weekly performance report with recommendations.
What We Offer:
- Real-world B2B marketing exposure with senior mentors.
- Cross-functional learning with Sales and Product teams.
- Flexible work mode (onsite, hybrid, remote).
- Internship certificate, stipend as per policy, performance-based bonuses.
- High performers may be offered full-time conversion.